With Eric Folliot, European Marketing Director for Square Enix


A Four P’s Battle Royale

Image is taken from Microsoft store


Invest in your marketing skills.

Photo by Alora Griffiths on Unsplash


How PlayStation came so close to the perfect email

Image is taken from Uncharted 4: A Thief’s End published by Sony PlayStation


How to have confidence in your effectiveness

Photo by Nick Hillier on Unsplash


What areas should you improve on?

Photo by Branko Stancevic on Unsplash

If you’re doing no self-improvement, don’t worry


Why you should tell customers why you’re emailing them

Photo by Alexander Hafemann on Unsplash

Higher costs require higher effectiveness


And charges for the privilege

Photo by David Ballew on Unsplash


Yes, that is a pun — No, I am not sorry

Photo by Cory Bouthillette on Unsplash


How to use insight to make better decisions

Photo by Victoriano Izquierdo on Unsplash

Rob Voase

Over twenty years of marketing experience in big brands, small brands, agency & client-side. I’ve worked in Australia and the UK and still miss Sydney daily.

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